Mobile games to overtake console and PC games this year – Telecompaper (subscription)
The worldwide mobile games market is set to grow by 21.3 percent to USD 36.9 billion and finally surpass the traditional PC and console market this year, according to the latest data from NewZoo. Mobile videogame revenues will account for 37 percent of the USD 99.6 billion total sales in 2016 compared to 32 percent for PC games and 31 percent for console-based games. With most smartphone and tablet games now free to download and play, an ever larger portion of mobile-game revenue will come from in-app purchases and advertisements, said NewZoo. In addition, the popularity of large screen smartphones which cater to high-end mobile games has helped to offset lower than expected spending on tablet games.
In terms of regions, APAC continues to dominate worldwide, its USD 46.6 billion in revenues accounting for 47 percent of the market, followed by North America with estimated revenues of USD 25.4 billion and a market share of 24 percent in 2016. China alone accounts for one quarter of all global game revenues, reaching USD 24.4 billion this year.
The researcher expects the global market to continue growing with a CAGR of 6.6 percent until 2019, eventually reaching USD 118.6 billion with mobile gaming at USD 52.5 billion.
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