EA exec and former Xbox leader Peter Moore to become CEO of Liverpool FC – GeekWire


Peter Moore. Photo via Flickr user Gamerscore.

After stints with Electronic Arts, Microsoft and SEGA, Peter Moore has landed his “dream” job — but not at a company you might expect.

Moore, who spent nearly a decade at EA leading its sports unit and most recently its competitive gaming division, will become CEO of Liverpool Football Club this June.

The 61-year-old is well known in the gaming industry, having helped lead Microsoft’s Xbox team during the Xbox 360 launch and famously inking Xbox-related tattoos on himself. He left the Redmond tech giant in 2007 for EA Sports and held positions as chief operating officer and chief competition officer.

But now he’s headed across the pond to manage one of the world’s top soccer clubs — one that Moore, who was born in Liverpool, “lives and dies for,” according to his Twitter profile. EA CEO Andrew Wilson penned a blog post Monday congratulating Moore for “following his dream” and lauding his contributions to EA.

“Peter has been with us here at EA for nearly 10 years, and I consider myself privileged to have had the opportunity to work alongside him for that entire journey,” Moore wrote. “If you’ve seen him on stage, or follow him on Twitter, or have ever read an interview with him, you will have a sense of Peter’s wit and charisma.  What you should also know is that he is an unbelievable teammate, a tireless leader for our people, and his deep appreciation for great games and the passionate players in our communities is unwavering.”

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